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Allie Beth Stuckey Discusses the Rise of Christian Music on Relatable and Highlights Its Growing Cultural Influence


Top Points

  • Christian music is becoming increasingly mainstream: Allie Beth Stuckey discusses a Wall Street Journal article noting that Christian music is now widely present in everyday spaces and gaining cultural visibility beyond traditional church settings.

  • Artists like Forrest Frank and Brandon Lake are helping drive the trend through social media: Stuckey highlights how these artists use platforms like TikTok, Instagram, and YouTube to reach new audiences and promote faith-centered music directly to listeners.

  • Social media has transformed how Christian music spreads and grows: She explains that digital platforms allow artists to bypass traditional industry gatekeepers, build engaged communities, and share uplifting, faith-based content with millions.


Full Report:

On a recent episode of her podcast Relatable, Allie Beth Stuckey explored the growing visibility of Christian music in mainstream culture. She referenced a recent Wall Street Journal article that described Christian music as “everywhere now, whether you realize it or not,” and used the piece as a jumping-off point to examine why faith-centered music is reaching wider audiences.

Stuckey pointed to new artists, new platforms, and renewed cultural interest in spiritual themes as factors driving the surge.


Christian Music Gains Ground in Mainstream Culture

Stuckey opened the episode by summarizing the Wall Street Journal’s central claim that Christian music is no longer confined to traditional religious venues. Instead, it is increasingly present in playlists, viral videos, fitness classes, retail stores, and online communities.


She noted that this cultural shift suggests a growing appetite for messages of hope, purpose, and meaning, especially among younger listeners. According to Stuckey, the trend reflects a desire for music that speaks to emotional and spiritual needs often overlooked in mainstream entertainment.


Artists Like Forrest Frank and Brandon Lake Are Reaching New Audiences

Stuckey highlighted specific artists who are helping drive the genre’s momentum, including Forrest Frank and Brandon Lake. She explained that both musicians use platforms such as Instagram, TikTok, and YouTube to promote their work and connect directly with fans.


In Stuckey’s view, their success shows how social media has opened the door for Christian artists to bypass traditional gatekeepers and share their message with millions. She emphasized that both established artists and newer performers are finding audiences eager for music grounded in faith-driven lyrics and uplifting themes.


Social Media as a Launchpad for Faith-Based Content

Throughout the episode, Stuckey reflected on how social media has reshaped the music industry. She noted that short-form video content, livestreaming, and direct fan interaction have allowed Christian musicians to build communities that extend far beyond church settings.


Stuckey said that this direct-to-audience model allows artists to maintain authenticity while reaching listeners who may not typically seek out Christian music. She also observed that viral moments often originate from snippets of songs that resonate with themes such as redemption, gratitude, and trust in God.


A Cultural Shift Worth Paying Attention To

Stuckey concluded by saying that the rise of Christian music represents more than a trend in entertainment. She argued that it reflects deeper cultural shifts as people look for grounding, encouragement, and faith-centered messages in uncertain times.


She predicted that Christian music will continue expanding its reach as more artists embrace digital platforms, and as listeners show growing interest in content that is spiritually uplifting.

For viewers and listeners, the episode offered insight into both the creative and cultural forces behind the genre’s resurgence.


References

  • Relatable Podcast. (2025, May 1). Allie Beth Stuckey discusses the rise of Christian music and its growing cultural reach. Retrieved from https://www.alliebethstuckey.com

  • Wall Street Journal. (2025, April 26). Christian music is everywhere now, whether you realize it or not. Retrieved from https://www.wsj.com

  • Fox News. (2025, April 24). Christian artists gain popularity as spiritual themes trend on social media. Retrieved from https://www.foxnews.com

  • The Daily Wire. (2025, April 22). New wave of Christian musicians finds massive audiences online. Retrieved from https://www.dailywire.com

  • Reuters. (2025, April 20). Social media reshapes how faith-based music reaches younger listeners. Retrieved from https://www.reuters.com


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